As a major in communication studies you will learn to:

• Identify the central thesis of a written, aural or video text and to critically analyze arguments.
• Evaluate the effectiveness of a message by applying practical communication theory.
• Access information through research, and evaluate the quality and usefulness of that information.
• Analyze an audience and situation, and adapt a message appropriately.
• Write skillfully, with logical structure and coherent style, for a variety of situations and media.
• Speak clearly, effectively and extemporaneously before a live audience or on camera.
• Be aware of the ethical implications of persuasion skills.
• Understand the role of communication in a democratic society.